North 6th Agency Expands Leadership Team with Appointment of Public Relations Veteran Patrick Brady as Chief Revenue Officer

NEW YORK | November 22, 2021 08:00 AM Eastern Standard Time

 North 6th Agency (N6A), The Outcome Relations Agency™ wholly owned by North Sixth Group, LLC, a family office holding company with a vision to invest in passion, purpose, and progress, announced today that it has appointed Patrick Brady to Chief Revenue Officer. Reporting to the CEO, Daniela Mancinelli, Brady will be responsible for revenue-related functions including marketing and sales performance, customer success, pricing, and revenue operations.

Brady joins N6A with more than 15 years of experience in agency sales. Prior to his new position, Brady served as the Senior Vice President of Business Development for MikeWorldWide Public Relations (formerly MWWPR) where he led business development and revenue generation for the firm. Brady also served as SVP of Business Development for MSL Group, Senior Director of Global Practices for Devries Global, and Vice President of International Network Relations for Ketchum Public Relations. In addition to driving business development strategy and execution during his career, Patrick also helped lead global agency acquisition and integration efforts across continental Europe and Asia.

“It is with great pleasure that we welcome Patrick Brady to the N6A team at a time where the agency is quickly expanding and seeking top talent from within the sector,” said Mancinelli. “He brings with him a wealth of experience that he acquired while working at some of the top global firms and with that, we are confident in his ability to lead and inspire his team to deliver true ROI for the agency and its clients.”

“I am thrilled to be joining the ranks of a forward-thinking leadership team that has single-handedly reinvented the PR category with a KPI-driven model that delivers impactful business outcomes,” said Brady. “N6A has been a consistent leader in the public relations and digital marketing space, and as we usher in the new year, I look forward to helping the agency further accelerate its growth and customer success.”

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North 6th Agency, Inc. (N6A) is The Outcome Relations Agency™. Based in the heart of SoHo in New York City, N6A is the creator of the Outcome Relations™ model, which combines earned media, paid media, enterprise value services and proprietary KPI technology to drive specific business outcomes for CMOs, CEOs, and brand marketers.

N6A’s clients have successfully exited to more than 30 global enterprises, increased revenue by up to 100%, created more than $10B in enterprise value, improved market share over their competitive set by 40%, won recruiting battles for the industry’s best talent, IPO’d on NYSE, NASDAQ, leading international exchanges, and raised more than $5 billion from the world’s most prominent investors.

N6A has received several industry accolades, including The Observer’s “PR Power 50” list, Entrepreneur’s Top Company Cultures in the United States, PRWeek’s Best Places to Work, and Digiday’s Most Innovative Culture.

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