12Jun

PR Newswire: North 6th Agency Unveils Winner’s Destinations for 2nd Annual “N6A Bucket List Weekend” Competition

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NEW YORK, June 12, 2015 /PRNewswire/ — North 6th Agency (N6A), an award-winning communications agency based in New York City, today announced the winner’s destinations for its 2nd annual “N6A Bucket List” competition. Entering its second year, the “N6A Bucket List” competition rewards the highest-producing N6A staff member over the second half of the year, from the period beginning on July 1,

04Jun

CNBC: How FIFA can revive its brand image

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Former FIFA Vice President Jack Warner, who was one of 14 people indicted in a massive bribery scandal, vowed to reveal new evidence against the world soccer’s governing body and its embattled president, Sepp Blatter. It’s just the latest blow to a brand in crisis. Right now FIFA is engaged in a high-stakes “win or

02Jun

Chicago Tribune: How to name a small business: Keep it short and sweet

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Deciding what to call your company is probably one of the most fun and exciting aspects of starting a small business. You might have launched this venture by scribbling business name ideas on a bar napkin while hanging out with friends. But naming your small business is also serious business. Your decision could affect your

01Jun

Digiday: The FIFA guide to bungling a brand crisis

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The soccer world’s governing authority, FIFA, is on major time-out right now. Last week the FBI arrested 14 FIFA officials and affiliates on charges including wire fraud, racketeering and money laundering. FIFA — and its officials — have responded in all the wrong ways. According to Brandwatch, there have been over 2.5 times as many

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